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This Children’s Day give your child a unique gift- the gift of safety
Blog

This Children’s Day give your child a unique gift- the gift of safety

ught that a child needs safety while they are surfing the net too? Yes, children as young as 3 years old need to be guarded against the ill effects of the internet. The biggest threat for children between the age of 3 to 9 is usually exposure to inappropriate content. While putting a child lock seems the easiest way it does not prevent the child from being exposed to mild but yet adult content. This applies especially while watching YouTube videos where children keep clicking on suggested videos etc. Curiosity among older children that is above the age of 6 can also lead to exposure to inappropriate content. The voice options which children learn to use easily at an early age sometimes can be fatal to their growing minds. So here are a few ways to safeguard your young bud. Never let your child know the password to your phone or laptop/tab If you wish to give your child a phone to use in an emergency, a simple phone is safer than a smartphone. Set routines and timings to watch videos or play games. Never let your child use the internet for long periods without adult supervision. Like taking an afternoon nap while your child is on the phone. Check the history of apps like YouTube to keep a tab on what your child is watching or clicking on. Keep the computer, phone, and tv in a common area where you can monitor the screen. Install child filters and safety locks so that they are not exposed to pornography. Around the age of 6 to 7 is the ideal time to teach your kids the threats of the internet. Talk to them about the dangers of sharing pictures, personal information, etc Finally, the best way is to limit exposure to the internet or download and use apps that are children friendly like PurpleTurtleClub. Indulge in real-time play and interaction, encourage them to make friends, and read good books.

Choose the right reading books for your child with the help of ATOS and Lexile Methodologies
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Choose the right reading books for your child with the help of ATOS and Lexile Methodologies

ooks and publishers have ensured that every genre has been covered. But the challenge is to choose the correct book for your child. Bombarding young readers with stories or information that is beyond their understandability and grasping power will create disinterest and frustration. Thanks to research and development,ATOS and Lexile Methodologies help you decide which level of book to pick up for your child. Atos and Lexile assist you in choosing books. This is also crucial for schools and institutions that have to provide readingmaterial to children of various age groups. Also, before stocking your library do consider these scores of the book or carry out a task to evaluate the books. What exactly are ATOS and Lexile Methodologies? Taking into consideration the length of sentences + variation in the vocabulary used + the number of words+ average words in a sentence, theATOSscore is set. The level of understandability in the content is measured with the LEXILE method. One must not confuse easy vocabulary with understandability. A story may have a simple vocabulary and small sentences but the content can be complicated to understand. It is a method of measuring content just like we measure temperature, height, etc.Similarly, a student’s score on the Atos and Lexile scale can be assessed and the correct books will help them better their English language skills. So, it is very important to choose books that have been developed keeping in mind these grading levels. Purple Turtle Graded Readers – 3 levelsspread across 36 books have been developed following the ATOS and Lexile Methodologies. The books score1.5on the ATOS scale and 200Lon the Lexile methodology scale. This is the ideal level for pre-school children and develops the below skills that are essential for early learners. • Listening skills- The stories are age-appropriate and interesting. This contributes to a part of unconscious learning through visualisation. • Reading skills- Reading is one of the many ways tomaster a language. Since the story has been developed not only on creative lines but with the help of a methodology it is more effective. • Speaking skills- Finally, moving up gradually from level 1 to 3 will give a better understanding of the language and build confidence to speak. Purple Turtle Graded Readers are a great learning tool for all irrespective of age. Anyone wanting to learn and better their English language skills can make use of these books. Picking a story thatis beyond or below the readability levels or whichfails to match the interest levels of pre-school children can cause more harm than not reading at all. Matching readers with books are very important in a day and age where books are easily available ata low cost. The main aim is to instill a lifelong love for reading.

Understand the importance of ‘Sight -Reading’ for preschoolers.
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Understand the importance of ‘Sight -Reading’ for preschoolers.

ht-reading is a great way to enhance their reading ability. What is sight-reading? The ability to read by recognising the word rather than breaking them up phonetically. Most of us are surrounded with material that focuses on teaching children phonetics- the sounds of letters and joining them to make words. But you must have noticed that many words don’t add up with sounds. Some words are also tricky because they have confusing sounds. These words become sight words because they need to be recognised and remembered. At the pre-primary level- common words that are used frequently and don’t have sounds or add up with sounds are -am, and, the, it, go, for, not, can, him, am, its, did, get,etc These are all sight words. They are also at times referred to as high-frequency words since they are used so frequently. How do we develop sight-reading? Simply by exposing your child to these words multiple times so that they get imprinted in the mind. There are other ways too, sight words can be read aloud over and over again to a child so that they remember them.  Ask the child to write the words, use flashcards with bright letters so that the child remembers. Upper Kg or class 1 children can be given reading material that contains repetitive sight words and helpthe child to read until they can independently read sight words. Don’t encourage your child to memorise all words, especially phonetically spelled words. Only words that can’t be decoded with the help of phonetics should be memorised. Making your child memorise every word will limit their vocabulary; the child won’t be able to read new words as they grow and the English language will be difficult to master. When you notice your child reading ‘house’ as ‘horse’ or ‘made’ and ‘mad’ or vice/versa rectify it immediately by instructing your child to decode the phonetically spelled word using the letter-sound correspondence. Therefore, your child should have a thorough understanding of phonics before memorising sight words. You will also notice that the number of sight words your child needs is much lesser after they have learned phonetics. Using Graded Readers that have level-wise stories is a good way to ensure your child picks up sight words and phonetically formed words since these books have been specifically curated for pre-school learners. These books build up level wise with vocabulary, the complexity of grammar structures, and also by the number of sight words used.Purple Turtle Graded Readers is a product to depend on. But the fact remains that over the years as we grow all words become sight words for a well-versed and well-read person.

News

Purple Turtle Forays into Kidswear Segment
News

Purple Turtle Forays into Kidswear Segment

lection of T-shirts for children ages 2-5. With a view to embrace the joy and magic of childhood, Purple Turtle kids' T-shirts have been made out of skin-friendly fabric—soft, breathable 100% cotton that infants, toddlers and preschool-age children can feel comfortable wearing all through the day. Available in regular fit in three different sizes, these tees come in four bright colours—white, black, blue and yellow. The designs include cute, colourful animal characters seemingly ready to accompany kids on all their day-to-day adventures. "Purple Turtle kids' T-shirts have been designed with fun, comfort and style in mind," says Manish Rajoria, Founder and CEO of Aadarsh Technosoft Pvt., the owner of Purple Turtle IP, "With the amazing response we had from Purple Turtle books and animated series we decided to venture into kidswear. Kids love Purple Turtle stories. Now, they can flaunt their little hero on their outfits.   We are also toying with the idea of having more clothing lines for children, similar to our T-shirts—high-quality, fun, sustainable, gender-neutral, all of which resonates with the spirit of Purple Turtle." Widely known for its children's books and animation series, Purple Turtle has set new benchmarks in early childhood education and development ever since its launch in Frankfurt Book Fair 2013. Within a couple of years, over a million copies of Purple Turtle storybooks and activity books have been sold in more than 25 countries. Purple Turtle Animation Series, a co-production of Telegael (Ireland), Cyber Group Studios (France, USA) and Aadarsh Technosoft (India) is airing on Discovery Kids in the Middle East and Northern Africa. In line with the brand's commitment to ensure children's safety and wellbeing, water-based and non-hazardous inks have been used for printing Purple Turtle kids' T-shirts. Cotton is biodegradable and recyclable so this collection will appeal to climate-conscious modern millennial parents who are increasingly shifting towards sustainable clothing options.

Purple Turtle signs a Master Franchise in UP the biggest state of India
News

Purple Turtle signs a Master Franchise in UP the biggest state of India

associated himself with Purple Turtle, a reputed brand in pre-school education that is powered by new-age teaching methods and technology. Mr. Devesh Agarwal is now the Master Franchise in the state of Uttar Pradesh. He will also run a Purple Turtle pre-school franchise in Aliganj, Lucknow, UP. The franchise is gearing up with attractive, interiors, well-trained teachers, and a quality curricu

Purple Turtle announces partnership with Dar Al Zeenat, Jordan
News

Purple Turtle announces partnership with Dar Al Zeenat, Jordan

osoft Pvt. Ltd’s famous IP Purple Turtle across Jordan. The initial partnership is for the direct distribution of books, Purple Turtle products for schools, and direct retail via stores. Mr. Fias Al-Ashkar, General Manager of Dar Al Zeenat is very optimistic about this new venture. “The range of books published by Purple Turtle is value-based content with an element of entertainment apt for

Our Events

Meet Purple Turtle at Discom Dubai from May 17th to 19th 2022
Event

Meet Purple Turtle at Discom Dubai from May 17th to 19th 2022

heck out the Facebook page of Purple Turtle for details. Purple Turtle Facebook Page: www.facebook.com/mypurpleturtle Website: www.purpleturtle.com Email: info@purpleturtle.com or Call: 08120115666, 9977064979 #purpleturtle #CyberGroupStudios #Telegael #Preschoolshow #dubai #DISCOPDubai #Series #Animation #businessmarket #animatedseries @Dubai @Cybergroupstudios @Telegael

Meet us at New Delhi World Book Fair 2020
Event

Meet us at New Delhi World Book Fair 2020

shest collection of fun, award-winning, interactive books featuring characters that have delighted kids in over 25+ countries. Beautifully written, lavishly illustrated and best of all—they empower kids with values and skills that enrich their lives. Date: 04-12 January 2020. Venue: Booth No. 29-30 Hall No. 7F-G For More details Check out Facebook page of Purple Turtle for details.

Meet Purple Turtle at MIPJunior & MIPcom 2019
Event

Meet Purple Turtle at MIPJunior & MIPcom 2019

om 12-17 October 2019. Aadarsh going to participate with #PurpleTurtle is the world's 'cutest' turtle. A fun-filled and engaging series about a turtle called "Purple", his group of friends and their everyday lives. With more than 200+ titles, toys, games and youth entertainment products. and it's establishment in more than 30 Countries across the Globe. #MIPJunior is the leading showcase for kids programming, uniting the world’s most influential buyers, sellers and producers the weekend before MIPCOM. Address: Grand Hyatt Cannes Hôtel Martinez 06400 Cannes Dates: 12-17 October 2019 #MIPCOM: The world's entertainment content market Please read MIPCOM 2019 Security measures Address: Palais des Festivals et des Congrès de Cannes 1 Boulevard de la Croisette, 06400 Cannes Dates: 12-17 October 2019 Join us at the MIPJunior & MIPCOM in Cannes, France, from 12-17 October 2019. For More details Check out the Facebook page of Purple Turtle for details. Purple Turtle Facebook Page: www.facebook.com/mypurpleturtle Website: www.purpleturtle.com Email: info@purpleturtle.com or Call: 08120115666, 9977064979

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